Single or multi-topic print supplements expand the reach of an educational message. Use Elsevier/IMNG CME supplements to reach one physician specialty audience or extend an educational message across specialties. Supplements managed, developed and delivered by Elsevier/IMNG are well received and well read by physicians and allied health care providers.
Elsevier/IMNG develops print supplements in multiple formats. Complete turn-key services may be provided from program management, faculty recruitment and logistics (where needed), content development including full editorial services, design, production, printing, polybagging or binding in and mailing.
Alternatively, a manuscript may be supplied to an Elsevier/IMNG publication by a medical education agency partner for review after which Elsevier/IMNG will provide the same services as if it were turn-key. All services are provided in a cost-effective and timely manner with approximately three months from event/content development completion to publication.
Outstanding Delivery System:
- Print supplements delivered with an Elsevier/IMNG publication ensure high visibility.
- They reach physicians efficiently and cost-effectively, and deliver a consistent message to your key audience.
- Many circulation options are available form full-run to a targeted selection of physicians.
- Supplements are either polybagged or bound into an issue.
Reach Across Specialties:
- The same print supplement may be distributed to multiple physician specialties.
- Elsevier/IMNG changes the cover and masthead page and expands the reach of educational messages.
Formats:
- Stand-alone supplements: 8, 12, 16 pages or more sized 8 ¼ x 10 7/8
- Bound in supplements: 4 page sized 8 ¼ x 10 7/8 or King-sized
- Single page Best Practices format: ROB page
Content may come from
- Roundtables
- Satellite symposia
- Clinical Dialogues (phone interviews)
- Poster reviews
- Case Studies
Benefits
- Credibility for your educational message by tying it to an Elsevier/IMNG publication
- Rapid turnaround time: from event to publication is typically three months
- Expand the reach of a live event by delivering the content to a broad audience via a print supplement
- Create a focused and targeted customized publication that will be well read
- Cost effective way to deliver an important educational message
- Reach across specialties-use multiple Elsevier/IMNG titles to deliver the same educational message
- High visibility and credibility—delivering your supplement with an Elsevier/IMNG title
- Outcomes measurement
Unparalleled Distribution Capabilities
- Elsevier/IMNG independent newspapers circulate to 413,000+ office- and hospital-based physicians in the United States reaching across more than 15 primary care and specialty areas.
- Elsevier/IMNG family of more than 10 publications provide recognition, immediate authority, and credibility.
|